Victoria Insurance

A TV commercial introduced a new "sign" for confidence which is the anchor of the advertising campaign and the message of the client. An integrated print and online campaign followed to establish the sign. Commercial production and photo shoot realisation. Some examples are shown below

"Sweet Bunny. Happy Easter. Everything is going to be all right."

"You are shipping containers. We work around your risk. Everything is going to be all right."

"School has finished. Life has started. Everything is going to be all right."

"Neighbours boy. Grandma's can. Everything is going to be all right."

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